Events
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Atami hosts a variety of seasonal events throughout the year, featuring flowers, the sea, and hot springs. From early-blooming cherry blossoms and year-round fireworks to vibrant autumn foliage, each season offers a different way to enjoy the city.

The Atami Fireworks Festival is held year-round and is one of the city’s most iconic events. Fireworks launched from the sea echo across the mountains surrounding Atami Bay, creating an unforgettable sound and light experience.
Event Name | Tentative Date | Schedule | Event Overview | URL | Nearest Station |
|---|---|---|---|---|---|
Atami Fireworks Festival | held irregularly throughout the year | Please refer Here for this year’s schedule | A fireworks festival held throughout the year over Atami Bay. The fireworks lighting up the night sky and the powerful echoes created by the surrounding mountains make it a uniquely Atami experience. | JR Atami Station (15 min walk, venue: Shinsui Park) |

In spring, early-blooming cherry blossoms and azaleas brighten the city. Visitors can stroll through flower festivals at parks and the castle while enjoying scenic ocean views and relaxing hot springs.
Event Name | Tentative Date | Schedule | Event Overview | URL | Nearest Station |
|---|---|---|---|---|---|
Atami Castle Cherry Blossom Festival | from late March to early April | 2026/3/26〜2026/4/5 | A popular spring spot where you can enjoy cherry blossoms in full bloom with Atami Castle and Sagami Bay as a backdrop. Night illuminations of cherry blossoms are also held. | JR Atami Station → Atami Ropeway or bus toward Izusan (approx. 10 min) | |
Izusan Jinja Shrine Annual Festival | mid-April | 2026/4/14 – 2026/4/16 | A powerful historic festival at the sacred "matchmaking" shrine where Shogun Minamoto no Yoritomo and Hojo Masako wed. The highlight is on the 15th, when four portable shrines (Mikoshi) are carried down 837 steep stone steps with breathtaking intensity. | JR Atami Station (10 min by bus) | |
Himenosawa Park Flower Festival “Azalea and Koinobori Festival” | from mid-April to early May | 2026/4/18〜2026/5/6 | Around 60,000 azaleas color the hillside, creating a vibrant spring landscape. Traditional koinobori (carp streamers), which symbolize wishes for children’s growth, add a festive touch unique to this season. It’s also a great spot for photos. | JR Atami Station → Bus bound for “Himenosawa Park” (about 25 minutes) | |
Atami Spring Beer Festival | early May | 2026/5/3〜2026/5/5 | A lively spring beer festival featuring local craft beers, seafood, and live music by the harbor. | JR Atami Station (15 min walk) | |
Hatsushima Tokoroten Festival | late May | 2026/5/30〜2026/5/31 | A resort-like island event held on Hatsushima, just 30 minutes by boat from Atami. Enjoy the island’s specialty tokoroten (gelatin noodles) amid sea breezes and ocean scents. | Atami Port (10 min bus / 25 min ferry from JR Atami Station) |

Summer in Atami is the season of beaches and flowers. In addition to beach swimming and fireworks, visitors can enjoy the Jacaranda Festival, where tropical purple blooms line the streets — perfect for walks and photos.
Event Name | Tentative Date | Schedule | Event Overview | URL | Nearest Station |
|---|---|---|---|---|---|
Firefly Viewing Evening | early June | 2026/6/1〜2026/6/7 | A magical early-summer event where fireflies dance along the Hatsukawa River in the plum garden. Enjoy a special night of soft glowing lights surrounded by fresh greenery. | JR Kinomiya Station (10 min walk) | |
Jacaranda Festival | from early June to late June | 2026/6/1〜2026/6/14 | The “Jacaranda Festival” colors Atami’s early summer. What began with two trees gifted from its sister city in Portugal has grown to over 100. The purple blossoms along Sun Beach are said to bring happiness if one falls on your head. | JR Atami Station (10 min walk) | |
Beach Opening Ceremony | from mid-July to late August | 2026/7/11〜2026/8/30 | The beach-opening ceremony at Sun Beach marks the arrival of summer, with shining blue seas and white sands. | Sun Beach: JR Atami Station (10 min walk) | |
Water Park | from mid-July to late August | 2026/7/18〜2026/8/30 | A marine athletic park off Sun Beach featuring slides and trampolines—a classic summer attraction for families. | JR Atami Station (10 min walk) | |
Kogashi Festival | mid-July | 2026/7/15〜2026/7/16 | A traditional festival of Imamiya Shrine that has continued for over 700 years, featuring lively mikoshi (portable shrine) processions through the streets. | JR Atami Station (10 min walk) | |
Izu-Yugawara Onsen Summer Fireworks Festival | late July | 2026/7/25 | Experience the thrilling tezutsu (handheld) fireworks up close, including the famous Enshu-style fireworks. The finale features grand fireworks lighting up the onsen town’s midsummer night. | JR Yugawara Station (about 10 minutes by bus) | |
Izusan Onsen Fireworks Festival | early August | 2026/7/24 | A summer fireworks festival held at Izusan Port, where fireworks reflecting on the sea create a magical night. | JR Atami Station → Bus toward Izusan (approx. 10 min) | |
Izu-Taga Fireworks Festival | mid-August | 2026/8/12 | Powerful marine fireworks over Izu-Taga Bay, where the reflections on the waves add a magical glow to summer nights. | JR Izu-Taga Station (3 min walk) | |
Ajiro Onsen Furusato Festival | mid-August | 2026/8/14〜2026/8/15 | A traditional summer festival that enlivens Ajiro Onsen, with bon odori dances and taiko drum performances filling the port town with energy. | JR Ajiro Station (5 min walk) | |
Izu-Taga 108 Lantern Floating Festival | mid-August | 2026/8/16 | A magical summer night when 108 lanterns are set afloat on the sea. Their gentle glow reflects prayers and gratitude across the water. | JR Izu-Taga Station (3 min walk) | |
Ajiro Onsen Fireworks Festival | mid-August | 2026/8/16 | Spectacular fireworks launched from off the coast of Ajiro Bay light up the fishing port’s night sky. | JR Ajiro Station (5 min walk) |

Autumn brings art, local cuisine, and beautiful foliage. At the Atami Plum Garden Autumn Leaves Festival, visitors can experience some of Japan’s latest-turning maple leaves, offering a calm and colorful atmosphere unique to Atami.
Event Name | Tentative Date | Schedule | Event Overview | URL | Nearest Station |
|---|---|---|---|---|---|
Atami Art Festival | from early October to late November | TBA | A creative festival that transforms the entire city into an art gallery, with music, visuals, and performances coloring Atami. | JR Atami Station (within walking distance to main venue) | |
Atami Fish Festival | early November | 2026/10/31〜2026/11/1 | A popular gourmet festival where you can taste fresh seafood from Atami Port, featuring the flavors of local fishermen. | JR Atami Station (15 min walk) | |
Atami Momiji Festival | from mid-November to early December | 2026/11/14〜2026/12/6 | An autumn festival held at Atami Plum Garden, known for Japan’s latest autumn foliage. The illuminated maple leaves create a magical atmosphere at night. | JR Kinomiya Station (10 min walk) |

In winter, Atami becomes one of the first places in Japan where both plum and cherry blossoms begin to bloom — a rare overlap even within Japan. This unique seasonal moment lets visitors enjoy early-spring colors long before the rest of the country.
Seasonal flower festivals and himono (dried fish) events also offer a taste of local life, making winter an unexpectedly vibrant time to explore the city.
Event Name | Tentative Date | Schedule | Event Overview | URL | Nearest Station |
|---|---|---|---|---|---|
Ajiro Onsen Himono Festival | from early November to mid-February | 2026/11/14〜2026/11/15, 2027/1/10〜2027/1/11 | A gourmet event where you can taste Ajiro Onsen’s specialty, himono (dried fish). Enjoy freshly grilled fish and food stalls in a lively port town atmosphere. | JR Ajiro Station | |
Atami Plum Festival | from mid-January to early March | 2027/1/9〜2027/3/7 | A plum garden known as Japan’s earliest blooming plum spot, with about 60 varieties of plums. Enjoy the fragrant blossoms and geisha performances—a symbol of spring in Atami. | JR Kinomiya Station (10 min walk) / JR Atami Station (20 min walk) | |
Atami Cherry Blossom Festival (Itogawa) | from mid-January to early February | 2027/1/9〜2027/2/7 | Early-blooming Atami cherry blossoms begin to flower in January. The row of cherry trees along the Itogawa River and night illuminations color the winter onsen town. | JR Atami Station (10 min walk) | |
Atami Sakura Festival on Shikinomichi Promenade | from late January to mid-February | TBA | A festival celebrating the “Atami Sakura,” one of Japan’s earliest-blooming cherry blossoms. Take a relaxing 10-minute walk from Izu-Taga Station along a scenic hillside trail to enjoy ocean-view cherry blossoms before spring fully arrives. | JR Izu-Taga Station (about 10 min walk) |
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